Influencer Marketing Basics- Guide to ROI

Have an idea for a campaign, the perfect individual, but need to know how to what and how to analyze metrics to calculate ROI? This is the guide for you!
In it you will find:
What is Media Value
EMV, SMV, & IMV
Ranking Metrics
Instagram Specific Values
Calculating Media Value
Influencer Campaign Case Study
Variables of Note
 and a helpful Conclusion
 
Whether you're an individual wanting to make the transition to influencer marketing, a social media manager wanting to learn more, or a budding influencer, this presentation walks you through media value, metrics, and how to calculate, all with a helpful case study as an illustrative example.